Advanced Radio Programming

Paper Code: 
24RPP331
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

The course shall enable the students to developresearch skills to gather information and resources for creating compelling radio dramas and examine various types of special audience programs and explore strategies for creating and maintaining the personality and identity of a radio channel.

 

Course Outcomes: 

Course Code

Course

Title

Course   Outcomes

Learning and teaching strategies

Assessment

Strategies

24RPP331

Advanced Radio Programming

(Theory)

CO34: Develop research skills to gather information and resources for creating compelling radio dramas.

CO35: Explore the concept of special audience programs

CO36: Develop and create various types of special audience programs, including those targeted at women, children, rural audiences, youth, senior citizens, and armed forces personnel.

CO37: Create impactful advertising messages, spots, and jingles for radio.

CO38: Explore strategies for creating and maintaining the personality and identity of a radio channel.

CO39: Contribute effectively in course-specific interaction

Approach in teaching:

Interactive Lectures, Discussion, Tutorials, Reading assignments, Demonstration

Learning activities for the students:

Self. Learning assignments, , Simulation, Seminar presentation, , Field practical

Class test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects, Practice sessions in Radio Station

 

12.00
Unit I: 
Radio Drama
  • Radio Drama- Purpose, Research
  • Characterisation Through Voice
  • Recording and Editing, Use of Sound and Sound Effects

 

12.00
Unit II: 
Special Audience Programmes
  • Special Audience Programmes- Concept, Requirement
  • Identifying Special Audience

 

12.00
Unit III: 
Various Special Audience Programmes
  • Various Special Audience Programmes- Women; Children; Rural Audience; Youth; Senior Citizen and Armed Forces

 

12.00
Unit IV: 
Radio Advertisements
  • Radio Advertisements- Social and Commercials
  • Creating Message, Spot and Jingle
  •  Use of Sound and Sound Effects

 

12.00
Unit V: 
Programming Planning for a Radio Channel

 

  • Programming Planning for a Radio Channel- Conceptualisation, Music
  • Management, Making Personality of a channel

 

Essential Readings: 
  • Digital Broadcasting Journalism (2003). J.K. Sharma. Authors Press, Delhi.
  • Handbook of Television and Radio Broadcasting (2009). Ved Prakesh    Gandhi. Kanishka Publishers, Distributers, New Delhi.
  • Handbook of Journalism (2001). Concept Publishing Company New Delhi.
  • Mass Communication. (2002) Kumar K. Sage Publications.New Delhi.
  • Radio Broadcasting: A Reader's Guide (2012). Parameswaran. Authers Press, New Delhi.
  • Radio in New Avtar AM to FM (2011). Ambrish Saxena. Kanishka Publishers, Distributers, New Delhi

 

References: 
  • Saxena, Ambrish. (2011).  Radio in New Avtar AM to FM Kanishka Publishers, Distributers, New Delhi
  • Esta de Fossard &Jhn Riber. (2015). Writing and Producing Radio Dramas Sage, New Delhi.
  • Barzman, Alan.(2004). Radio Advertising- A Guide to Creating, Voicing and Producing Great Radio Commercials Books Pvt. Ltd., Chandigarh.

 

E Resources: 

 

Academic Year: 
2024-2025
  • Printer-friendly version
  • PDF version