Introduction to Radio Programme

History – Growth and Development of radio in India; Various stages of electronic innovation. Radio as a medium

Catagorization of Stations –MW,SW and FM .Functions & Characteristics of Radio, Radio verses T.V (comparison audio / visual).

Types of Radio and its Reach  Entertainment Radio, Community Radio, Internet  Radio Satellite Radio.

Organizational set-up of AIR, Various services of AIR. Allotment of Radio frequency.

 Commercial Radio and  Community Radio.

Modern trends in broadcasting Interactive broadcasting; Simple interactive, telephonic, Tele-conferencing. Radio audience measurements systems (RAM, SMS IVRS and Phone calls)