Mass Communication -Practical

Paper Code: 
25MCV133
Credits: 
2
Contact Hours: 
30.00
Max. Marks: 
100.00
Objective: 

Course Objectives 

This course will enable the students to equip with practical skills in newspaper layout, news story  writing, beat analysis, article and feature writing, photography, and understanding the work of  renowned photojournalists. 

 
Course Outcomes: 

Course Outcomes (COs):

Course  Code

Course  

Title

Learning outcome 

(at course level)

Learning and  

teaching  

strategies

Assessment  

Strategies

25MCV 

133

Practical:  

Mass  

Communicati on 

(Practical)

CO13: Design newspaper layouts,  front page sketches, editorial page  sketches, and the integration of  visuals in feature writing and  photography. 

CO14: Demonstrate journalistic  skills by creating original news  stories, conducting news analysis,  and producing articles on concurrent  issues. 

CO15: Explore news beats, news  analysis techniques, and  contemporary issues. 

CO16: Critically evaluate narrative  development skills through feature  writing, photography, and writing  about famous photographers or  photojournalists. 

CO17: Contribute effectively in  course-specific interaction.

Approach in  teaching: 

Interactive  

Lectures,  

Discussion,  

Tutorials, Reading  assignments,  

Demonstration 

Learning  

activities for the  students: Self  learning  

assignments, ,  Simulation, Seminar  presentation, , Field  practical

Class test,  Semester end  examinations,  

Quiz, Solving  problems in  tutorials,  

Assignments,  

Presentation,  

Individual and  group projects

 

30.00

The following exercises are to be completed by the students during a session. 

1. Layout of a Newspaper on the chart, 

2. Sketch of front page +Pasting of original 

3. Sketch of editorial page 

4. Writing original News Stories  

5. Understanding News Beats (10 Hindi and 10 English) cut and paste on sheets 

6. Writing News Analysis (individual and comparative) 

7. Writing Articles Two (Hindi) Any Concurrent issue, Two (English) any ConcurrentIssue  

8. Writing Feature Two - Pasting related pictures  

9. 20 Photographs self-clicked with captions 

10. Writing about Famous photographers or photojournalists (paste their pictures and write about  them) + Pasting of photographs clicked by the photographers(2 of each) 

 
Essential Readings: 

Essential Readings:  

Prospective of Human Communication by Aubrey B. Fisher (Mcmillan) 

Sciences of Human Communicated. By Wilber Schramm. 

Process and Effect of Mass Communication ed. Wilber Schramm. 

Communication in India by J.S. Yadav. 

Broadcasting and the people by MehraMarsani (NBT). 

Mass Media in India (Research and Reference Division) 

Handbook of Broadcasting by Waldo Abbot and R.R. Rider ( McGraw Hill). The Press, Chalapathi Rao. 

Let’s Experiment with Sound : Chawla. 

Television in India: Saksena. 

Communication Revolution, ISRO, Ahmedabad, Agarwal Binod. 

Television Production by Burrows/Wood Pub, W.C. Brown, IOWA, USA. 

 
References: 

Suggested Readings: 

  • Bollywood: A History (2006). Mihir Bose. Lotus Collections. New Delhi.
  • Mass Communication in India (2005). Keval J. Kumar. Jaico Publishing House. Mumbai.  Elements of Print Media and Journalism (2015). Krishnaveer Challa, Abhishek. Kanishka  Publishers. New Delhi. 
  • The Cinemas of India 1896-2000 (2005). Yves Thoraval. Mcmillian India Ltd. UK. 

E-Resources: 

https://egyankosh.ac.in/handle/123456789/57010 

https://egyankosh.ac.in/handle/123456789/57023 

https://egyankosh.ac.in/handle/123456789/514 

https://open.lib.umn.edu/mediaandculture/chapter/1-3-the-evolution-of-me... 

 
Academic Year: