New Media and Convergence

Paper Code: 
CJMC401
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

Course Objectives

 

This course will enable the students to analyze the evolution of new media, the networked and information societies, and the impact of computer-mediated communication.

 

Course Outcomes (COs): 

Course

Learning outcomes

(at course level)

Learning and teaching strategies

Assessment

Strategies

Course Code

Course

Title

24CJMC401

New Media and Convergence

(Theory)

CO157: Analyse the concept of new media, networked society, information society, evolution of new media and role of computer mediated communication, and will gain insights into new media ecologies. 

CO158: Analyse and discuss various trends and practices of online communities and user-generated content.

CO159: Explore various aspects of the digital landscape, including issues of access and equity, legal and ethical considerations, technological advancements, and the evolving practices in digital media.

CO160: Demonstrate proficiency in internet journalism, including the ability to develop news stories, principles of web writing, distinguishing between linear and non-linear writing styles, best practices for reporting and editing across e-newspapers, websites, and news portals, ICT and its applications.

CO161: Develop comprehensive knowledge and skills in creating and promoting, understanding types of blogs, websites, including their definition, characteristics, and different types, acquire proficiency in website audience measurement, convergence and its types. 

CO162: Contribute effectively in course-specific interaction.

Approach in teaching:

Interactive Lectures, Discussion, Tutorials, Reading assignments, Demonstration

 

Learning activities for the students:

Self-learning assignments, Effective questions, Simulation, Seminar presentation, Giving tasks, Field practical

Class test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects

 

12.00
Unit I: 
Basics of New Media
  • New Media: Definition, Characteristics, Barriers to New Media
  • Evolution from Web 1.0 to 3.0
  • Computer mediated-Communication (CMC)
  • Networked Society, Information Society
  • Understanding New Media Ecologies; Elements of Trans – media
  • Gaming and Storytelling
12.00
Unit II: 
Digital Media Landscape: Trends and Practices
  • Online Communities 
  • User Generated Content
  • Networked Journalism 
  • Alternative Journalism
  • Contextualized Journalism
  • MoJo 
  • Cyber Activism- Definition, Concept
12.00
Unit III: 
Navigating the Digital Sphere
  • Digital Divide
  • Piracy, Copyright, Copyleft and Open source
  • Digital Archives
  • Online Broadcast Technologies: Webcasting, Social TV, Videoconferencing
  • New Media Practices: Satellite Radio, Online (Web), Podcasting, Online Advertising
  • Cyber Crime and Cyber Security: An Overview
12.00
Unit IV: 
Crafting Stories for the Online World
  • Internet Journalism, Developing news stories for Internet, Structure and characteristics of Internet news stories
  • Overview of Web Writing: Linear and Non-linear writing
  • Do’s and dont’s for reporting and editing of e-newspapers, websites and news portals
  • ICT and its applications
Unit V: 
Digital Presence
  • Blogging, types of blogs, Creation and Promotion
  • Websites: Definition, Characteristics and Types of Websites
  • Website Audience Measurement- process and techniques 
  • Convergence and its types,
  • Social Media and Participatory Media Culture
Essential Readings: 
  • Communication Media and Information Technology (2005). Goel Commonwealth Publishers. New Delhi.
  • Web Advertising and Online Marketing: Technology and Strategies of E- Marketing (2004). P.P Singh, Sandhir Sharma. Deep & Deep Publication. New Delhi.
  • Cyber Media Journalism: Emerging technologies (2003). Jagdish Chakravarthy. Authorpress. Delhi. 
  • New Media: Theories and Practices of Digitextuality (2003). Anna Everett. Routledge. UK.
  • Handbook of Online Journalism (2010). Swati Chauhan, Kanishka Publishers, Delhi. 
References: 

Suggested Readings:

 

  • Information Technology in Journalism (2002). Om Gupta. Kanishka Publishers. Delhi. 
  • New Media Development and Globalization (2013). Don Malden Slater, Polity Press. UK
  • New media development & globalization (2013). Don. Malden Slater, Polity Press, UK.
  • Digital Broadcasting Journalism (2003). J.K. Sharma, Authors press, Delhi.
  • Elements of Internet and Online Journalism (2015). Naveen Chandra Pant Kanishka Publishers, New Delhi
  • Emerging Trends in Journalism (1999). Rahul Mudgal, Sarup & Sons, Delhi.
  • Techniques of Feature Writing and Mass Communication (2014). Neha Arora Random Publications, New Delhi.
  • Writing for the Internet (2002). Jane Dorner, Unistar Books Pvt. Ltd, Punjab.
  • Writing for the Media (2010). Usha Raman, Oxford University Press, Jaipur.

 

E Resources: 

 

 

Academic Year: