Practical: Digital Media and Technology

Paper Code: 
JMC 325(D)
Credits: 
6
Contact Hours: 
90.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to –

  • Develop and maintain youtube channel
  • Develop and maintain social media networking sites.

 

Course Outcome (COs):

Course

Learning outcome (at course level)

Learning and teaching strategies

Assessment Strategies 

Paper   Code

Paper Title

JMC

325(D)

Digital Media and Technology

 

 

CO79 (D): Students would learn the development and maintenance of youtube channel. 

CO80 (D): Students would be able to know about the creation and maintenance of accounts and pages on different social networking sites.

CO81 (D): Learners will have the knowledge of live reporting techniques.

 

Approach in teaching:

Web content development.

Lecture cum discussion.

Social Media content analysis.

Examining and Developing websites through softwares,

Case Study.

Learning activities for the students

Self learning assignments, Effective questions, Simulation, Seminar presentation, Giving tasks, Field practical

 

Continuous Assessment Test

Semester end examination 

 

 

20.00
  • Creation and maintaining a YouTube channel   
20.00
  • Creation and maintenance of Facebook page, Twitter handle, Instagram            
15.00
  • Writing, sharing, editing for the web pages, e newspaper, e magazines.     
15.00
  • Comparative study of different news website
20.00
  • Live Reporting Activity
Essential Readings: 
  • Communication Media and Information Technology (2005). Goel Commonwealth Publishers. New Delhi.
  • Web Advertising and Online Marketing: Technology and Strategies of E- Marketing (2004). P.P Singh, Sandhir Sharma. Deep & Deep Publication. New Delhi.
  • Cyber Media Journalism: Emerging technologies (2003). Jagdish Chakravarthy. Authorpress. Delhi. 
  • New Media: Theories and Practices of Digitextuality (2003). Anna Everett. Routledge. UK.
  • Handbook of Online Journalism (2010). Swati Chauhan, Kanishka Publishers, Delhi. 
References: 
  • Information Technology in Journalism (2002).Om Gupta. Kanishka Publishers. Delhi. 
  • New Media Development and Globalization (2013). Don Malden Slater, Polity Press. UK
  • New media development & globalization (2013). Don. Malden Slater, Polity Press, UK.
  • Digital Broadcasting Journalism (2003). J.K. Sharma, Authorspress, Delhi.
  • Elements of Internet and Online Journalism (2015). Naveen Chandra Pant Kanishka Publishers, New Delhi
  • Emerging Trends in Journalism (1999). Rahul Mudgal, Sarup & Sons, Delhi.
  • Techniques of Feature Writing and Mass Communication (2014). Neha Arora Random Publications, New Delhi.
  • Writing for the Internet (2002).Jane Dorner, Unistar Books Pvt. Ltd, Punjab.
  • Writing for the Media (2010). Usha Raman, Oxford University Press, Jaipur.
Academic Year: 
2023-2024
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