This course will enable the students to -
Course Outcomes (COs):
Course |
Learning outcomes (at course level) |
Learning and teaching strategies |
Assessment Strategies |
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Paper Code |
Paper Title |
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CJMC 303 |
History of the Media |
CO59: Students would be analyzing the history of journalism. CO60: Students would be able to enhance understanding of the origin and development of the print, electronic and web media. CO61:Students would be able to gain the knowledge of growth of print, electronic and web media. CO62: Students would be acquainted with technological advancements in print, electronic and web media. CO63: Students would be able to throw light on the present status of various mass media. |
Approach in teaching: Interactive Lectures, Discussion, Tutorials, Reading assignments, Demonstration
Learning activities for the students: Self learning assignments, Effective questions, Simulation, Seminar presentation, Giving tasks, Field practical
|
Class test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects |
History of Print Media: Colonial Period, National Freedom Movement
Print Media in the Post Independence Era, Major News Agencies in India, Present trends in Print Media.
History of Radio in India: Penetration of radio in rural India‐Case studies
Community Radio, Formats in Radio Programming.
History of Television in India: Commercialization of Programming (1980s)
Satellite Television, Prasar Bharati
History of Cinema: From Silent Era to the twenty first century.
1. History of Indian Press Growth of Newspapers (2002). B.N Ahuja. Surjeet Publications. New Delhi.
2. History of Radio and Programme Production (2016). Nagendra. Kanishka Publishers and Distributors. New Delhi.
3. Modern History of Indian Press (1998). Sunit Ghosh. Cosmo Publications. New Delhi.
4. The Press in India: A New History (1994). G.N.S Raghavan. Gyan Publishing House. New Delhi.
5. Bollywood: A History (2006). Mihir Bose. Lotus Collections. New Delhi.
6. Mass Communication in India (2005). Keval J. Kumar. Jaico Publishing House. Mumbai.
7. Elements of Print Media and Journalism (2015). Krishnaveer Challa, Abhishek. Kanishka Publishers. New Delhi.
8. The Cinemas of India 1896-2000 (2005). Yves Thoraval. Mcmillian India Ltd. UK.