Introduction to Mass Communication

Communication : Definition, Elements and Process, Types – Verbal and Non-Verbal communication, Intra, Inter, Group and Mass Communication., Barriers in Communication.

Print Media- An introduction, Characteristics, Components, Career and Scope in Print Media

Electronic Media- An introduction, Characteristics, Components- Radio and Television, Career and Scope in Electronic Media

Cinema- Development of Indian Cinema, Components- Advertisement films, Documentary, Feature film, Career and Scope in Cinema.

New Media- An introduction, Characteristics, Components- Cyber Journalism, Cyber Radio, e-mail, Blog, Career and Scope in Internet.